Are you a woman interested in entrepreneurship? Join FoundHers!
Our mission is to give you all the keys to make your project a reality and prove to you that YES, you have what it takes to succeed!

A team of coaches, entrepreneurs, experts and partners to support you!
A team of coaches, entrepreneurs, experts and partners to support you!

Practical information

For who?
Women interested in entrepreneurship who wish to create impact and contribute to change in our society, and who would benefit from a network, tools, and experts.
Program format
- Virtual
- A pre-acceleration program in two courses (Boost then Lift, by selection)
Program date
- Boost course: March 22 to April 22, 2022
- Lift course: April 29 to July 15, 2022
Service Language
Mainly in French
- Boost course: $100
- Lift Course: $150
The call for applications is closed

From idea to action!

The FoundHers program is a two intensive courses (Boost and Lift) to make your entrepreneurial dream a reality.

Boost course
Boost course For a cohort of 20 women with a business idea: validate your idea and get a toolbox to start making the project a reality.
Lift course
Lift course For a cohort of 10 women following the Boost course: getting closer to pre-marketing


March 22 to April 22, Tuesdays 5:45 p.m. to 9 p.m. and Fridays 8:30 a.m. to 1:30 p.m.

Cohort of 20 women with a business idea selected on application file.

Workshops, 1:1 coaching, and breakout sessions.


Topics covered:

  • Deepen your Why
  • Work on your value proposition
  • Start developing your first prototype or Minimum Viable Product (MVP)
  • Prepare your landing page
  • Understand your market and your customers
  • Develop your startup and financial language
  • Leave with a toolbox
  • Boost your confidence and overcome your fears


How do you choose the participants of the Élan course?

  • Projects in the ideation phase and/or at the very beginning of market validation
  • Project ideas that stand out for their originality, potential to meet a market need, commercial potential and impact in society
  • Participants who want to learn and grow, motivated and ready to commit to the program
  • Intention to launch the business project in Montreal


April 29 to July 15, Fridays 8:45 a.m. to 1:30 p.m.

Cohort of 10 women selected from the Boost cohort.

Workshops, 1:1 coaching, and breakout sessions.


Topics covered:

  • Test and adjust the development of your first PROTOTYPE OR minimum viable product (MVP) with potential customers
  • Confirm your assumptions
  • Define your business model
  • Learn the art of pitching and practice in front of a caring jury
  • Demystify financial forecasting and fundraising
  • Develop the premises of a marketing strategy


How do you choose the participants of the Envol course?

From the Boost cohort, 10 participants will be selected for the rest of the program (the Lift course)

We select the projects that have stood out the most in terms of their advancement during the Boost course as well as the advancement of the entrepreneurs themselves (learning, path taken, demonstrated leadership)



At the end of the Envol course, a jury will select a finalist who will leave with a start-up grant of $5,000 + 6 months of free support.

  • Profile: Be a woman, aged 18 and over (no age limit)
  • Innovation: Your idea must stand out for its originality while HAVING THE POTENTIAL TO RESPOND to a real market need. It has the potential to impact society
  • Ideation stage: You are in the infancy of an idea or a business project. You have not yet taken serious steps to validate its feasibility or you are at the very beginning of your market validation steps
  • Montreal: Living in Greater Montreal and wanting to start your business in Montreal
  • Commitment: Be available on the dates of the course and be motivated
  • Questions? If you are not sure of your eligibility, do not remain alone with your doubts, contact us to tell us about it! You can discuss it with the program manager, Josée Desjardins (josee@startupmontreal.com)


  • Non-profit projects
  • Projects of a sexual, religious or political nature
  • Projects related to illicit or recreational drugs (projects related to therapeutic drugs are considered)
  • bar projects
  • Student projects: internships and university projects
  • Projects whose main activities are outside the island of Montreal


The call for applications is closed


Until the next call for applications

participate to the BOOSTcamp

Only 15% of the entrepreneurs in Montréal are women. Montréal inc. wants to change the statistics by supporting ambitious women in making their entrepreneurial dream a reality. The program is geared both to the development of human potential and the development of the idea into a business project.

This program is offered once a year. For those who will not be able to apply to this cohort, see you at the next winter 2022 edition.

If you have any further questions, please write to us at josee@stratupmontreal.com.

Lead partner
In collaboration with
In collaboration with
Services Partners: ACCLR, District 3, L’Esplanade, Evol, Futurpreneur, Jeune Chambre de Commerce de Montréal, Le Wagon, LOJIQ, PME MTL, Institut de développement de produits.
A partnership has also been established with LOJIQ, Les Offices jeunesse internationaux du Québec: a lump sum allowance of up to $2,800 per participant who meets the criteria of their program.